On Wednesday, April 15th, The River North Design District (RNDD) held a webinar on “Marketing Your Creative Business During Uncertain Times,” led by Jill Maremont, CEO of ISc, a marketing and PR firm specializing in art & design, and Founder & Director of RNDD.

We understand you may be dealing with sick family members, trying to homeschool while juggling saving your business as entrepreneurs. We hope the content from this webinar gives you ideas and direction as to what to do to market your creative business during this time.
Marketing Your Business During Uncertain Times
Marketing is the oxygen of our businesses. While we shelter in place our customers are looking for content now more than ever. They are also looking at their homes with a critical eye. How can we position ourselves and our brands to come out of this?
Webinar Recording
Thank You!
Thank you to Chicago Gallery News for supporting our event today- make sure you are checking their website often for funding notices as well as virtual tours and lists of digital offerings from area spaces. Also, thank you to Modern Luxury Interiors Chicago for supporting the event today. If you would like more information on how to join The River North Design District or how to engage with our community, please contact Jill or Jenny.
Reference List:
Chicago Gallery News: funding notices as well as virtual tours and lists of digital offerings from area spaces.
IGTV and Facebook Live Examples:
Interview Cindy Allen (Interior Design Magazine) did with artist Windy Chien
Kelly Wearstler showing how to refresh your styling
Jonathan Adler is doing an IGTV series called An Object A Day with JA
Applications/Tools Mentioned:
Art Logic Online viewing rooms
Helpful Articles & Links:
6 Ways to Experience Design and Art From Home
Social Media Management In Times of Crisis
AD: How is Coronavirus affecting your Business
Interior Design Magazine: Designers share strategies for the new normal
AD: How design companies are handling their brand messaging right now
AD: How designers are keeping their businesses running amid an outbreak
AD: Ways for support the design community during coronavirus
How Previous Epidemics Impacted Home Design
Chicago Gallery News Note from the Publisher
Lehmann Maupin Online viewing rooms
Business of Home Podcast Episode: The design industry reacts to COVID-19
The Best Art Podcasts You Should be Listening to in 2019
COVID-19 and Freelance Artist Resources
Interior Design Magazine Shares Strategies for the New Normal
WSJ: Emails from companies may not be calming to customers
Allan McCollum’s Ongoing Collection of Reassurance | Magazine | MoMA